1.
What is your marital status?
2.
What is your age group?
3.
When planning a get away or family vacation do you use the
internet for travel information?
4.
Which would you choose as your most important information source
to inspire a vacation idea?
5.
Which would you choose as your most important information source
when planning a vacation?
6.
Would you be interested in a magazine or website devoted to “women
only” vacation getaways?
*If "Neither," please
respond anyway because "No" answers
are extremely important to our research.
7.
If you prefer magazines, where would you like the magazine
to be available?
8.
Would you be interested in the magazine as a subscription?
If so, how frequently?
9.
Have you ever gone on a vacation with female friends, family
or a womens' club or organization?
10.
Are you comfortable making online reservations for hotels,
air travel or rental cars?
11.
What topics would you consider to be valuable in a site dedicated
to women's travel? (Check all that apply)
12.
As a part of the editorial content, we are considering including
experiences of women traveling together (sisters, book clubs,
etc.) Would reading a short journal description of their experiences
be of interest to you?
If
yes, why? (Check all applicable)
13.
Would you be more motivated to use the website or magazine
if it contained price discounts?
14.
Would you watch a half-hour television show on Girlfriend’s
Getaways featuring different groups of women, including how
the trip enhanced their friendship/relationships?
15.
Is there anything else you can think of that would
make this site work for you?